International Soccer

Real Madrid unveil new kit in collaboration with adidas Y-3

Real Madrid have unveiled their fourth kit and matchwear collection for the 2023/24 season in collaboration with Y-3.

Madrid, adidas and Yohji Yamamoto’s Y-3 brand released a highly-sought after travel collection earlier this year, with Jude Bellingham and Zinedine Zidane famously advertising the apparel together, and previously released a number of memorable jerseys too – notably wearing an all-black Y-3 kit during an El Clasico clash with Barcelona in 2022.

The new jersey

The new jersey / Image courtesy of adidas

Now the trio have released another collection, this time a premium matchwear range which includes a striking purple fourth jersey covered in “a signature rose motif that takes inspiration from the early days of the collaboration between adidas and Yohji Yamamoto, when roses were the graphic of choice and became the iconic signature of the renowned Japanese fashion designer.”

The kit itself is described by adidas as being “constructed with moisture wicking HEAT.RDY technology to keep players feeling dry while performing on the biggest stage. Story and identity come together in the Matchwear kit through the colours of Real Madrid, where purple is a key shade within the club’s DNA.”

Along with the fourth kit, the new Y-3 collection also included a black and an orange goalkeeper kits, white pre-match anthem jacket, top and shorts, and a number of “fanwear” items including a crossbody bag and a scarf.

An instant classic

An instant classic / Image courtesy of adidas

Expectedly, Madrid’s superstar midfielder Bellingham was once again at the front and centre of the promotional images for the new collection, with David Alaba and female stars Naomie Feller and Misa Rodriguez also being involved.

The new adidas, Y-3 and Real Madrid collaboration collection will be available to purchase from March 27.

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